Career Objective

Seeking senior managerial assignments with Organizations of repute in areas of Strategic Management, Business Development / Sales & Marketing, and Key Account management.

Career Overview

-          Dynamic, competent and result oriented professional with 10 years plus of rich experience in Strategic Management, Business Development / Sales & Marketing, Key Account management in Industrial Lubricants Sector.

-          Proficient in strategy formulation by in-depth study of inputs given by market research team & fine-tuning strategies to ensure wider market reach & penetration of unexplored market segments.

-          An effective communicator with skills in devising & implementing effective strategies & contributing towards positive growth of a company.

Core Competencies

-          Formulating long- and short-term strategic plans including price structure to enhance operations in coordination with the macro plans of organization and the industry trends.

-          Taking corrective action to remove irregularities which affect performance and cost efficiency for products ensuring growth and brand development.

-          Setting up and managing the complete business operations with a view to achieve business objectives and ensure top line and bottom line profitability.

-          Devising & implementing pre- & post- marketing activities for successful launch of new products; in managing products and expanding markets for the same by following up of major sales leads.

-          Designing & implementing market activities for enhancing brand awareness & organizing seminars for creating product awareness.

-          Identifying and networking with prospective institutional, government agencies as well as large corporates, generating business from the existing accounts and achieving profitability / increased sales growth.

-          Initiating / developing relations with key decision makers in target organizations for business development in pre-sales negotiation stages.

-          Coordinating frontline / backline Customer Service by interacting with clients & coordinating with concerned departments for problem resolution related to cash collection.

-          Identifying and networking with financially strong and reliable dealers, resulting in deeper market penetration and reach.

-          Developing and expanding the distribution channel through the network to enhance product reach and achieve business targets.

-          Ensuring cost effective logistic operations & seamless materials movement to ascertain sufficient inventory levels at each sales outlet.

Chevron Lubricants India Private Limited.  Territory Accounts Manager.  Since Oct ’07.

Chevron Lubricants India Limited is a wholly owned subsidiary of Chevron Corporation, USA. Chevron Corporation ranks among the world's largest and most competitive global energy companies. Headquartered in San Ramon, California, Chevron is engaged in every aspect of the oil and gas industry such as Exploration & Production; Refining; Marketing & Transportation; Chemicals Manufacturing & sales; Power Generation.

-          Direct Sale of Industrial Lubricants to Institutional / Direct clients as well as to distributors in Maharashtra.

-          Sale of Rs 25 Crores / 1,500 KL per year, accounting for 13% of Company’s sale of Industrial Lubricants.

-          Introduced new channel partners in the trade.

-          Established and sustained relationships with industrial customers through my consistent efforts and value addition.  Introduced newer and higher versions of Lubricants to gain both Top line and margins.

-         Generated demand in existing and virgin areas by spearheading marketing efforts. 

Sah Petroleums Limited.  Senior Manager (Marketing), Maharashtra.  July ’97 to Oct ‘07.

Speciality & Industrial lubricants

Growth path with deputations

-          July ’97 to Mar ’98                         Asst Sales Manager, Mumbai

-          Apr ’98 to Mar ’99                          Manager Marketing, Mumbai and Vidharba

-          Apr '99 to Mar ‘01                          Manager Marketing Maharashtra

-          Apr ‘01 to Oct ‘07                          Senior Manager (Marketing) Maharashtra                 

Sales – Market Share./ Key Accounts Management.

-          Generated market share for our products.  Conducted area-specific marketing programmes to counter competition and to retain / enhance market share.  

-          Established an effective network of dealers / distributors; developed Institutional & Key Account customers in the region; retained these customers by constantly updating their awareness of our products and by providing right solutions to their needs

-          Identified target accounts, conducted seminars and arranged factory visits to them  - leading to finalization of sales strategies.

-          Develop sale of Industrial Machine Tool Lubricants and Coolants to Key Account Customers.

-          Worked with prestigious clients like Bajaj Auto, Tata Motors and Force Motors in addressing their technical needs and providing products / solutions appropriate to their needs.

-          Achieved targets of cost of operation and gross margins through sale of premium & flagship products. 

-          Helped customers minimize cost of maintenance by developing & implementing an improved method of client servicing. 

-          Provided after-sales service to dealers, distributors and Key Accounts Customers.

-          Reduced receivables / customer outstanding.

Technical Support

-          Conducted field trials in co-ordination with R&D team.  Technical Seminars for direct customers to improve product awareness and present their features.

-          Provided technical and marketing support to Dealers and helped them improve their sales.

-          Addressed technical / technological needs / issues of Customers by resolving them in consultation with R&D and helped customers realize a better value through our products

-          Developed Coolant Management System for the Key Account customers. 

Product Management

-          Coordinated with Marketing for and during new product introduction on matters of pricing, promotions & quality.

MIS

-          Developed & implemented Business Plan systems in the territory.

-          Developed  & implemented marketing plans for Industrial dealers and distributors.

-          Achieved growth of over 30 % in sales volume and realization as per the agreed business plan over the previous period

-          Increased value extraction through New Business Acquisitions in the focus sectors, primarily in Metal Processing Oils

Amforge Industries Ltd. Technical & Projects Officer.  Oct ‘93 to Dec ‘96                       

-          Ensured prompt customer service by resolving service-related problem in Automotive Forgings.

-          Provided inputs to customers in their machining to reduce forging rejections they were encountering. 

-          Work with customers in development of forgings suiting their requirement.

-          Bachelors Degree in Mechanical Engineering from Pune University. Nov ’93.

Date of Birth:                                       30th July, 1968

Permanent Address:                           A – 701, Kumbare Hermitage, Kumbare Township, Shastry Nagar, Kothrud, Pune 411 038

Present Address:                                O-6 RH IV Type, Lane No. 4, Sector 9, CBD, Belapur, Navi Mumbai 400 614

Marital Status:                                     Married

Languages known:                              English, Hindi and Marathi

Tel:                                                      +91(22) 2757 0751. 

+91(20) 2538 3985. 

0-98671 20333,