Business development executive

Job summary /objective:

The Sales Lead Generation Specialist is responsible for prospecting, qualifying and generating new sales leads to support in building a pipeline of leads to meet business plans,  and company objectives. The individual will be a highly motivated, self-starter able to identify and develop new business prospects from multiple sources including phone calls, social media, emails and other relevant channels like self-research.

Responsibilities & duties:

     Research, track, maintain and update leads

     Make outgoing calls to develop new business

     Contact prospects to qualify leads

     Direct email marketing to key clients and prospects

     Research and maintain lead generation database

     Conduct customer research

     Determine and identify key buying influencers within these prospects/leads

     Conduct client or market surveys to obtain information about potential leads