Reliance - Manager - Marketing (5-7 Yrs) Navi Mumbai (Marketing/PR/Advertising)

- Conceptualize, design, and execute customer brand engagement programs.- Conceptualize unique programs/properties to increase engagement of our customers & TG with the brand (BTL).- Piloting & analyzing results of these programs, and ensuring continuity of successful ones.- Ensuring improvement in brand engagement-related parameters.- Monitor and review brand health and support the execution of brand management programs.- Managing and reviewing the Brand Architecture - Undertaking projects/initiatives based on insights from Brand Tracks & driving improvement in key parameters.- Creation of other key brand assets and the brand key.- Design and execute branding programs enhancing brand visibility across channels- Conceptualize & execute unique branding programs to enhance brand visibility and equity across key channels like dealership networks, branches, digital, etc.- Drive co-branding initiatives and brand partnerships across key channels.- Agency management (external and Internal)- SOP and TAT management for optimal time utilization. (ref:updazz.com)

Payroll Type : Permanent