RJS Tech Solutions - Manager - Software Marketing/Digital Marketing (2-4 Yrs) Kolkata (Online/Digital Marketing)

Summary:The Digital Marketing / Software Marketing / Business Development Specialist is responsible for developing and executing marketing strategies that promote the company s software products and services. This role will work closely with the sales team to generate leads and close deals. The ideal candidate will have a strong understanding of digital marketing channels, including SEO, SEM, social media marketing, and email marketing. They will also have experience with software marketing and business development.Roles & Responsibilities:- Develop and execute marketing plans for the company s software products and services.- Manage and optimize the company s website and social media channels.- Create and execute email marketing campaigns.- Generate leads and close deals.- Work closely with the sales team to develop and execute sales strategies.- Track and analyse marketing metrics to measure the effectiveness of campaigns.- Stay up-to-date on the latest digital marketing trends and technologies.Qualifications :- Bachelor s degree in marketing, business administration, or a related field.Skills : - Strong understanding of digital marketing channels, including SEO, SEM, social media marketing, and email marketing.- Experience with software marketing and business development.- Excellent written and verbal communication skills.- Ability to work independently and as part of a team.- Strong analytical and problem-solving skills.Salary & Benefits: - Competitive salary (Commensurate with experience)- Opportunity to work with a talented team of professionals- Chance to make a real impact on the company s success. (ref:updazz.com)

Payroll Type : Permanent