Barrownz Group - Assistant Manager - Digital Marketing (3-5 Yrs) Lucknow (IT Sales)

- Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand- Identifying customers and their current and future needs, and monitoring the competition.- Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns- Designs, builds, and maintains our social media presence.- Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs)- Identifies trends and insights, and optimizes spend and performance based on the insights.- Brainstorms new and creative growth strategies through digital marketing- Plans, executes, and measures experiments and conversion tests.- Collaborates with internal teams to create landing pages and optimize user experience- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.- Identifies critical conversion points and drop off points and optimizes user funnels- Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results- Stay up to date with the latest technology and best practice- Manage and oversee various digital marketing channels- Prepare and manage the digital marketing budget- Suggest activities for improving the quality of online content- Oversee and manage all contents, giveaways, and other digital projects. Prepare accurate reports on our marketing campaign s overall performanceCOMPETENCY REQUIREMENT : - Bachelor s degree in computer science/similar- Ability to project manage.- Highly self-motivated and directed- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriateSkills :- Communication Skills - Problem Solving Skills - Teamwork and Collaboration- Project Management Skills - Interpersonal Skills - Leadership (ref:updazz.com)

Payroll Type : Permanent