Invensis - Content Writer - B2B Vertical (4-6 Yrs) Bangalore (Content/Design)

Share Portfolio Links for review In resumeExample 1 Heading Name : Links 1. SEO-Optimized Content Samples- Blogs: Examples of at least 5 to 10 blogs focused on professional training or related B2B topics, showcasing strong SEO strategies (e.g., keyword use, meta descriptions, internal/external links).- Website Pages: Samples of landing pages or service pages optimized for SEO within the professional training sector.- Case Studies or Whitepapers: Documents that demonstrate in-depth research and cater to a professional audience.- Video Scripts: Any scripts for training-related videos, webinars, or promotional material for B2B audiences.- E Books Links - Cover Letter or Statement:- A brief write-up explaining their approach to writing for the professional training industry, including how they stay updated on SEO trends and strategies.Please find details below About US - Edstellar is a global EdTech company that specializes in corporate training and skill development solutions.
-It provides a comprehensive platform for managing instructor-led training programs tailored to diverse organizational needs.
-With access to a global pool of over 5,000 certified trainers and a Catalog of 1,500 courses, Edstellar caters to industries like technology, leadership, compliance, and behavioural training.
-The platform supports virtual, onsite, and offsite training and integrates seamlessly with HRMS tools for efficient administration.- Key offerings include training needs analysis, competency mapping, post-training assessments, and coaching solutions.
-Edstellar aims to foster employee development through flexible learning options, multilingual support, and data-driven insights into training outcomes.
-Their services are particularly beneficial for multinational companies, ensuring consistent quality across various locations while addressing skill gaps effectively.Please find below URL : www.edstellar.com/about-us).JD : - Role : Senior Content writer ( B2B )- Work location : JP Nagar Bangalore - Mode of Interview : Google meet virtual via google meet - Working Days : 5 - Experience : 4 Plus years - Mode of work : work from office - Full time : Global ed tech Edstellar Industry : Ed TechJD : Job Description- - We are seeking an experienced SEO Content Writer with a strong background in the professional training industry.
-The ideal candidate will have 4 years of overall experience, with at least 1 year in writing for the professional training field.
-The candidate should possess excellent SEO knowledge and a proven track record of producing high-quality B2B content.
-This role involves creating and optimizing content across various platforms, including blogs, website pages, brochures, video scripts, and social media posts, while aligning with business objectives.Key Responsibilities:- Develop and optimize SEO-driven content for blogs, website pages, brochures, video scripts, and social media posts in the professional training sector.- Conduct in-depth research to ensure content is accurate, engaging, and aligns with industry-specific goals.- Collaborate with internal teams to ensure content reflects the business s strategic objectives and industry standards.- Oversee the entire blog creation process, from drafting to publication, ensuring timelines and quality standards are met.- Provide detailed, constructive feedback to external writers and freelancers, ensuring the quality, tone, and consistency of content meet brand and SEO guidelines.- Modify and enhance content to improve SEO performance and meet evolving business needs.Required Skills:- 4 years of content writing experience, with - Proven experience in B2B writing with a portfolio of at least 100 published blogs.- Ability to stay updated on SEO trends, particularly those relevant to the professional training industry, and implement best practices.Desired Qualities:- Adaptability: A quick learner with a positive attitude toward embracing change in a fast-paced environment.- Collaboration: A strong communicator who can work effectively across teams and departments to streamline the content creation process.- Proactiveness: Actively seeks opportunities to enhance content strategies and suggests improvements for continuous development.Mandatory Skills- - At least 1 year writing experience focused on the professional training industry.- Strong SEO writing skills and familiarity with SEO tools and techniques.- Ability to perform thorough research and create content that resonates with target audiences.- Meticulous proofreading and editing skills with an eye for detail, ensuring accuracy in language consistency, grammar, and flow.- Strong communication and collaboration skills, with experience in providing quality feedback to writers and managing content processes. (ref:updazz.com)

Payroll Type : Permanent