Team Lead - Desk Editor (8-12 Yrs) Noida/Mumbai (Online/Digital Marketing)

Key skills - Digital Publishing, Google Analytics, As, SEM Rush, Digital Marketing, Content WriterTeam management & Leadership (50%)As a Desk Editor, you will be ultimately responsible for the growth of the website s content programming. You will be tasked with leading all content operations in multiple languages and over time building & managing a much larger and multi-dimensional team.- Working with the Head of Content to plan monthly, quarterly, and annual content roadmaps.- Developing desk-wise content structures and programming with a competitive advantage.- Arranging content partnership meetings with relevant potential content partners including all types of product & service businesses.- Managing daily production on all language desks, primarily English by commissioning content internally and externally.- Implementation & management of accurate & authentic copies free from plagiarism with internal/external experts.- Negotiating on the company s behalf with all key vendors and suppliers necessary for Image subscription, news/video agencies, etc.Core Functional tasks (30%)- Editing, proofreading, and maintaining checks & balances across all types of content writing/editing functions & verticals.- Production management with daily content units as per the desk structure allocated by the Head of content.- Ensuring performance mapping through content on a daily/weekly/monthly basis the core geographies & businesses.- Scouting ideas and brainstorming sessions with the desk & team at large.- Tracking SEO growth by culling out data from the tools used internally and analysing it, followed by sensible data-backed decisions to tweak the stream of content production wherever needed.Inter-departmental coordination (10%)- Lead the content & copy team with an overlapping function of also direct coordination with all other departments with a singular objective of growth- Smooth coordination with the BD team for client work or special pitches.- Regular liaisoning with the Marketing & Product teams for quick action and measuring story impact via Organic, Social and referral traffic.- Liasoning closely with the Video team for audio-visual production of content (internal and outsourced, both), if required.- Staying in touch with the centralised and local Product teams for issue resolution on the site wrt to UI/UX, page layouts, tool performance, new releases, CMS concerns etc.- Attending & initiating team meetings for growth discussion and understanding/learning new production pipeline attempts from other desks or depts.Recruitment, Reporting & Training (10%)- Regular knowledge transfer sessions and training to update the team and learn from everyone in the group.- You will be tasked with recruiting and managing the content team to ensure consistent growth in user acquisition & retention with quality engagement metrics and growth of the overall domain.- Defining (in collaboration with the Head of Content) the JDs for all in-house & freelance content members and guiding them.- Shortlisting, recruiting, and building a team of world-class content writers (mostly journalists), niche industry practitioners/reviewers, as per the requirement.- Training all of the content team on how to use our technology, tracking sheets, and dashboards to measure performance.- Measuring and tracking all key content performance indicators and presenting these to management & the board of directors as and when necessary.- Train the writers and editors to follow in-house stylesheet and industry best practices as per company policies & the laid out content strategy for the vertical.Who we want- More than 8-12 years of experience working in digital publishing and marketing as well as having hands-on experience in performance tracking via tools like Google Analytics, As, SEM Rush, etc.- Has built and led teams of 5-10 or more people across one/multiple reporting centres.- Passion and a burning desire to make a big impact and change the world for the better. A highly flexible and adaptable character that embraces challenges and does not work as per the clock.- Interest in F&B/hospitality, home services, career-job, finance, education, auto-tech, travel-tourism, grocery/FMCG & entertainment, and other such domains.- Strong track record of fast-paced, high-quality execution of strategy, ability to work with tight deadlines & in fast-growing digital companies.- Proven ability to generate large volumes of content keeping SEO guidelines intact.- Leadership capabilities with a team-first mentality.- Great networking within the industry.- Thrives in high-speed execution environments, able to make quick Plan B without impacting desired outcomes.- Strong communication skills, in both persuasion and presentation; Impeccable English writing & speaking skills.- E-commerce/digital publishing exp is a plus.What we offer you- The opportunity to learn and wor...

Payroll Type : Permanent