Sr.Marketing Automation Manager

Department : Commercial GBS: Omnichannel Ops, MES
Are you an expert in marketing automation? Do you have experience in executing multichannel campaigns? We are looking for a Sr. Marketing Automation Manager to join our team in the Commercial, GBS department at Novo Nordisk. If you are ready for a new challenge, read on and apply today for a life:changing career.
The position
As a Sr. Marketing Automation Manager, you are required to own and manage the delivery of day:to:day campaign operation tasks thereby ensuring best in class omnichannel campaign execution and efficient operations for a great affiliate and customer experience across selected markets.
You will have both the technical depth and breadth needed to play an SME role on SFMC along with strong project and stakeholder management experience that have resulted in successful implementations across multiple channels like email, WhatsApp and SMS. You will be responsible for handling end to end process of managing the requests in the queue and ensuring a timely delivery.
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Day to day execution of multichannel campaigns.
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Evolve multichannel campaign operations in close collaboration with the line manager.
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Drive adoption of newer channels like WhatsApp and SMS alongside email for execution of omnichannel journeys.
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Quality and process responsible.
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Contributor to deliver on Multichannel Execution Service KPI 's.
Qualifications
To be successful in this role, you should have the following qualifications:
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Master 's Degree or above preferably in Computer Engineering/IT.
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10 years of experience with digital marketing is a requirement inclusive digital campaign management and analysis, marketing automation and building platform integrations and APIs.
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7 years of experience using Salesforce Marketing Cloud.
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Knowledge of HTML/CSS/Amp script/SQL for Salesforce Marketing Cloud.
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Excellent communication skills and a desire to improve processes.
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Proficiency in pharma (digital) marketing.
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Deep knowledge of :and experience with Salesforce CRM and Salesforce Marketing Cloud.
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Experience with OCE:Marketing and OCE:Sales (IQVIA solution) is a plus but not mandatory.
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Experience activating on channels like WhatsApp and SMS within journeys in SFMC.
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Relevant certifications on Salesforce Marketing Cloud would be a plus.
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Strong analytical and problem:solving skills.
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Highly trustworthy and excellent at building cross:functional collaboration.
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Ability to work in a fast:paced, results:oriented climate; across functional areas and multiple locations.
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Proven analytical and problem:solving skills.
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Shift timings are 12 PM to 8.30 PM.
About the department
The Commercial GBS department is responsible for creating insights to launch a product, market intelligence, forecasting, multichannel customer engagement planning, and global brand strategy and tactics. Our team consists of professionals in project management, brand management, brand communications, and life cycle management of products. Located at our headquarters, this fast:paced and dynamic department plays a crucial role in driving the success of our business.
Working at Novo Nordisk
Novo Nordisk is a leading global healthcare company with a 100:year legacy of driving change to defeat serious chronic diseases. Building on our strong legacy within diabetes, we are growing massively and expanding our commitment, reaching millions around the world, and impacting more than 40 million patient lives daily. All of this has made us one of the 20 most valuable companies in the world by market cap. Our success relies on the joint potential and collaboration of our more than 63,000 employees around the world. We recognize the importance of the unique skills and perspectives our people bring to the table, and we work continuously to bring out the best in them. Working at Novo Nordis
Job Type: Permanent