Digital Marketing Specialist

Key responsibilities:
1. Develop and Execute Online Marketing Strategies: Design, implement, and manage comprehensive digital marketing strategies to drive online business growth, including lead generation for both individual (B2C) and bulk (B2B) sales.
2. Social Media Management: Manage and grow EBUZZ 's presence on key social media channels (e.g., Facebook, Instagram, LinkedIn), including content creation, community engagement, and running targeted ad campaigns.
3. Content Creation: Develop engaging and relevant content for various online platforms - including website blog posts, social media updates, video scripts, email newsletters, and online advertisements - aligned with our brand voice and marketing goals.
4. SEO & SEM: Implement Search Engine Optimization (SEO) strategies to improve organic search rankings and manage Search Engine Marketing (SEM) campaigns (e.g., Google Ads) to drive targeted traffic and leads.
5. Data Analysis & Campaign Optimization: Monitor, analyze, and report on the performance of all digital marketing campaigns using tools like Google Analytics. Identify trends, insights, and optimize campaigns for better ROI and performance.
6. Lead Nurturing: Develop and implement email marketing campaigns and other strategies to nurture leads and move them through the sales funnel.
7. Website Management: Assist with website content updates and ensure it is optimized for user experience and lead conversion.
8. Market Research: Stay updated with the latest digital marketing trends, competitor activities, and industry best practices to identify new opportunities.
Job Profile : Digital marketing Specialist
Industry : bsc-bca-bbm, digital-marketing