Hindustan Times - Account Manager - Sales (3-10 Yrs) Delhi NCR (B2B/Corporate Sales)

Key Responsibilities:- New business development - Identify and pursue new business opportunities in the assigned segment - Build a robust pipeline of prospects at various stages of the sales process - Develop and execute a prospecting plan to generate new leads - Maintain strong relationships - Maintain a high client retention rate - Identify upsell opportunities and convert them into sales - Develop and maintain strong relationships with key decision makers - Sales process - Develop customized proposals for each client - Negotiate rates and contracts with clients - Ensure timely and accurate delivery of solutions - Reporting & Analysis - Track key performance indicators (KPIs) and metrics for each campaign, ensuring accurate reporting to clients.
-Analyze campaign performance and provide detailed reports, highlighting successes, challenges, and opportunities for improvement.
-Suggest data-driven optimizations for future campaigns based on past performance and industry trends.
-Cross-functional Collaboration - Work closely with the pricing team to develop pricing strategies for BP solutions.
-Work closely with the editorial teams to ensure timely and efficient implementation of BP ideas.
-Coordinate with the editorial team to ensure that all BP content is of high quality and meets the brand s standards.
-Client Growth - Identify opportunities for upselling or cross-selling additional services or products to existing clients to expand their partnership - Campaign Strategy Development - Collaborate with internal teams to develop tailored campaign strategies that meet client objectives and align with brand goals.
-Ensure campaign strategies leverage appropriate platforms (digital, social, video, etc.) to maximize reach and engagement.
-Present campaign ideas and concepts to clients, gathering feedback and making adjustments as needed.
-Market & Industry Trends - Stay informed about current trends in media, digital marketing, and consumer behaviour to inform campaign strategies.
-Research competitors and industry benchmarks to provide clients with insights and competitive advantages.
-Share relevant trends and updates with clients to keep them informed and ahead of industry changes.
-Campaign Management - Manage timelines, budgets, and deliverables to ensure campaigns are executed on schedule and within budget.
-Coordinate between creative, production, and media teams to ensure smooth execution and adherence to client expectations.
-Monitor project progress and adjust as needed to avoid delays or issues. (ref:updazz.com)

Payroll Type : Permanent