Required Digital Marketing - Pune

1. Demonstrate a strong understanding of paid search; independently carrying out the day-to-day analysis, optimization, and maximization for Google Ads, LinkedIn ads, and Pinterest ads
2. Gather data, research market trends, and identify opportunities for new landing pages to create and optimize with support from internal teams
3. Generate reports and carry out advanced performance analysis to optimize campaigns
4. Understand trends in keywords and results data, providing commentary and actions
5. Investigate variances in results, providing reasons and potential remedies
6 Continually review and suggest changes to tactics based on current performance and impact on campaign goals & KPIs
7. Understand the importance of forecasting potential delivery & meeting KPIs within a set budget
8. Work closely with the SEO team to optimize the website for search engines
9. Suggest tactics and strategies to meet the wider marketing team 's goals and objectives
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