Innovist - Executive - Social Media (2-3 Yrs) Gurgaon/Gurugram (Online/Digital Marketing)

Key Responsibilities:- Stay updated with the latest trends to create engaging and relevant content.- Analyze social media performance metrics and optimize strategies accordingly.- Work on SEO, hashtags, and keyword optimization to boost reach and engagement.- Plan and maintain a content calendar aligned with brand objectives.- Develop content strategies that align with the brand s tonality and voice.- Collaborate with designers to ensure visually appealing and brand-consistent creatives.- Monitor and improve audience engagement through innovative content formats.- Have a basic understanding of grids, thumbnails, and hooks for better visual appeal and click-through rates.Education & Skills Required:- Bachelor s degree in Marketing, Communications, Journalism, Digital Media, or a related field.- Strong understanding of social media analytics tools (Meta Insights, Google Analytics, etc.).- Knowledge of SEO, content strategy, and hashtag optimization.- Basic familiarity with design tools like Canva, Photoshop, or Figma is a plus.- Excellent written and verbal communication skills.- Ability to work in a fast-paced environment and adapt to social media trends.If you re passionate about social media and can turn trends into impactful content, we d love to hear from you! (ref:updazz.com)

Payroll Type : Permanent