Wanted Specialist, Marketing,

In our 'always on ' world, we believe it 's essential to have a genuine connection with the work you do.
CommScope India, is looking to add aSpecialistMarketingbased in Bangalore, India.
General Summary:
At CommScope we push the boundaries of communications technology to create the world 's most advanced networks. We design, manufacture, install and support the hardware infrastructure and software intelligence that enable our digital society to interact and thrive. Working with customers, we advance broadband, enterprise and wireless networks to power progress and create lasting connections.
We are looking for a highly energetic, creative, inquisitive with a can:do attitude to be part of the APAC (Data Centre) Marketing team, to lead and drive growth in the India and SAARC subcontinent regions. As a Field Marketing Specialist, you are responsible for developing and deploying full:funnel go:to:market (GTM) strategy for the India and SAARC region.
How Youll Help Us Connect the World:
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You will be responsible for implementing the full spectrum of marketing activities covering brand awareness, demand generation, digital, social, and channel marketing that are aligned to CommScope business and sales objectives for your assigned area of responsibility.
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Take the lead in thedesign, development and executionofintegrated marketing plans and programsto build brand awareness, increase customer and prospect engagement, generate new business, and cross or up:sell pipeline.
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Work closely withField Sales, Distribution/Channel Sales, System Engineering, Product Line Management, and other relevant stakeholders to project manage and implement marketing programs that are aligned to the business objectives.
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Collaborate withRegional Comms and PRto jointly develop and implement agreed PR initiatives.
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Work closely with theCorporate Brandteam to advocate and implement global brand strategy and guidelines.
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Be the voice for your area of responsibility and collaborate with the global and regional marketing teams and cross:functional teams on global programs and campaigns, ensuring relevant messaging and positioning are aligned to sub:regional business and sales objectives.
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Manageeffective utilisation of budgets and its ROIincluding marketing reports and analytics to understand the results against annual regional targets and goals. Track, report and optimize marketing programs to drive best possible business outcome.
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Collaborate with distribution/channel team, local distributors
and partners to drive regional channel marketing programs through the local distribution, partners and key alliances, complementing the global/regional programs already in place
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Communicate relevant marketing initiatives, events, product announcements, sales enablement tools and resources, etc. to the local team
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Responsible for lead and database management
: in:line with the specified best practices and processes
Required Qualifications for the role:
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A bachelor 's degree, preferably in Communications, Marketing, Business or similar discipline
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Preferably 7 years of professional experience in B2B marketing, with hands:on experience in event management, partner marketing and digital marketing. Candidates who spent some years in B2C marketing/working in a ma
Job Type: Permanent