Manager - Social Media/Tech Ad Campaigns (5-10 Yrs) Bangalore (Online/Digital Marketing)

Job Title: Social Media Manager - Tech Ad CampaignsLocation: Bengaluru, IndiaExperience: 5 YearsEmployment Type: Full-timeCompany OverviewBig Air Lab (https://www.bigairlab.com/) operates at the edge of applied AI where foundational research meets real-world deployment. We craft intelligent systems that think in teams, adapt with context, and deliver actionable insights across domains.Position Summary- We re looking for a Social Media Manager who knows how to make noise in all the right places. With 5 years of experience in ad campaigns and marketing, you ll be the mastermind behind our digital presence - running high-performing campaigns that don t just get clicks, but actually move the needle for tech products.- You ve done this before: built campaigns, tracked performance, tweaked creative, and pushed results until they hit. You re equal parts strategist and executor - one day mapping out content calendars, the next deep in campaign analytics, figuring out how to squeeze 10x more out of the same budget.- You re scrappy, creative, and fearless when it comes to experimenting. If the usual playbook doesn t work, you ll write a new one.Key Responsibilities :- Plan, launch, and manage social media ad campaigns (Meta, LinkedIn, Twitter, etc.) for tech products.- Own campaign strategy end-to-end: targeting, creatives, A/B testing, budget allocation, and optimization.- Craft and execute content strategies that amplify our brand voice across platforms.- Build and maintain a consistent pipeline of high-performing campaigns with measurable ROI.- Track, analyze, and report campaign performance - and adapt fast when things shift.- Collaborate with product, sales, and lead-gen teams to ensure campaigns drive real outcomes.- Keep an eye on competitors, trends, and emerging platforms to stay ahead of the curve.Qualifications- 5 years of social media marketing and campaign management experience, preferably with SaaS or tech products.- Proven track record of successful campaigns that delivered measurable growth.- Deep knowledge of paid advertising platforms (Meta, LinkedIn, Twitter/X, etc.).- Strong copywriting, storytelling, and creative direction skills.- Analytical mindset - you don t just run ads; you obsess over metrics and optimization.- Hands-on experience with marketing tools and analytics dashboards.Must-Have Skills- Social media ad campaign strategy & execution (Meta, LinkedIn, etc.).- Experience driving real ROI for tech product campaigns.- Strong understanding of audience targeting, funnel stages, and messaging.- Creative content planning and calendar management.- Data-driven decision-making and reporting.Good-to-Have Skills :- Exposure to SaaS, AI, or enterprise tech marketing.- Knowledge of SEO, SEM, or influencer marketing.- Video ad campaign experience (YouTube, Reels).- Experience managing communities and engagement at scale.Perks & Benefits- Competitive salary with performance-based bonuses.- Freedom to design and test campaigns your way.- A chance to shape the voice and visibility of a cutting-edge AI brand.- Fast-paced environment where creativity and hustle are rewarded. (ref:updazz.com)

Payroll Type : Permanent