Senior Manager - Marketing & Sales - Real Estate (6-8 Yrs) Chennai (B2C/Retail/Channel Sales)

Job Summary:The Senior Manager - Marketing & Sales will be responsible for building a strong brand presence, driving demand generation, and achieving sales targets in a competitive real estate market. This role combines strategic marketing leadership with hands-on sales execution, ensuring consistent branding, effective campaigns, lead conversion, and revenue growth.Key Responsibilities:- Bachelor s degree in Marketing, Sales, Business Administration, or MBA (Marketing/Sales)- 6-8 years of relevant experience in Real Estate Marketing & Sales- Develop and strengthen brand identity aligned with company values- Ensure consistent branding across website, social media, and print collateral- Conduct market research and competitor analysis, and recommend actionable strategies- Plan and execute Go-to-market strategies, including ATL & BTL campaigns- Create, execute, and optimize social media strategies across digital platforms- Drive lead generation through Google Ads, Facebook Ads, and digital campaigns- Manage content creation for websites, blogs, PR activities, emailers, and campaigns- Execute branding initiatives including hoardings, events, ATL/BTL activities, and expos- Manage vendors, agencies, and media partners; evaluate campaign impact- Partner with Sales, CRM, and leadership teams for launches and brand promotions- Achieve sales targets through lead conversion and customer referrals- Handle all inbound leads and ensure regular follow-ups and closures- Coordinate with CRM for post-sale documentation and collections- Maintain booking data, competitor analysis, and audit reports- Ensure effective usage of Sell.do and timely ERP updates- Monitor, control, and optimize marketing and sales budgets- Strong understanding of Bangalore real estate market- Proven experience in ATL/BTL marketing, digital campaigns, and sales closures- Excellent communication, interpersonal, and negotiation skills (ref:updazz.com)

Payroll Type : Permanent