Vodafone Idea - Prepaid Marketing Role (5-12 Yrs) Anywhere In India/Multiple Locations/Delhi NCR/Delhi (Marketing/PR/Advertising)

Prepaid Marketing SpecialistJob Level/ Designation M2Function / Department MarketingLocation Circle Office, Delhi (UP West Circle)Job Purpose : Manage and grow prepaid revenue business for the circle by leveraging pillars of growth (Unlimited penetration) and grow subscriber base through effective retention strategies.Key Result Areas/Accountabilities Revenue- CPR and revenue delivery for biz- Drive Tertiary across digital and etop business- Drive ARPU growth with increase in subs ticket size- Analytics to sales on DoS, bill cuts and availability across markets- All Base recharge product market push and partnership Tehsil / District/Zone Revenue benchmarking and driving better extractions.Subscribers- RES Additions through churn programs- OG User addition programs and extraction from RES- Recharging UU Additions through UL and Non UL Recharges- 4G HS program, upgrade, churn and 4G Phone Helpline- Data Users, 4G Users additions, extraction from 4G HS- VoLTE HS Additions and VoLTE UU Extractions.UL Extraction- UL User Additions programs by reducing UL churn- UL DRR / UL Targets for all team members- Drive/Improve UL Renewal across. Recruit, Renewals- UL Recovery from past UL users over the period of 90 days- Program to onboard more number of UL from Rs49/NUL product- Drive improve mix of ULD/LV from UL Renewal/RecruitmentCommunication & Trade- Communication SMS, OBD, IVR, Whatsapp, CC IVR, Trade SMS, Clever Tap- Communication on Switch, PCN, PCA, Vi App notification - Program to drive UL DRO, ULD DRO - like Aaj ki Kamayii- Program for DSE on Hotstar, DSE Superstar programs- Customer survey, VOC, - Drive consumer experience excellence program.Core Competencies, Knowledge, Experience Exposure to 121/ CVM process handling shall be added advantage.- Must have technical / professional qualifications MBA from reputed institute with 5 years of work experience (ref:updazz.com)

Payroll Type : Permanent