Executive - Digital Marketing - IT Services (2-4 Yrs) Pune (Online/Digital Marketing)

Job Opportunity Job Title: Digital Marketing Executive - IT Services Location: #Pune Experience: 2 - 5 YearsKey Responsibilities:- Strategize and implement performance marketing campaigns targeting enterprise clients and key decision-makers across platforms like #GoogleAds, #LinkedIn, and #Meta.- Foster demand generation via paid media, #SEO, and #remarketing initiatives.- Collaborate with #presales and business development teams to craft tailored digital assets, landing pages, and email campaigns for nurturing #B2B #leads.- Monitor, refine, and analyze KPIs like #CPL, #ROAS, and lead quality utilizing tools such as Google Analytics, Google Tag Manager, and #HubSpot/#CRM platforms.- Conduct #A/B testing on ad #creatives, landing pages, and email sequences to enhance engagement and conversions.- Stay abreast of competitor strategies and emerging trends in B2B IT marketing for a competitive edge.- Aid #RFP/RFI processes by offering digital insights, client-specific campaign ideas, and performance data for proposal enhancement.Requirements:- Bachelor s degree in marketing, IT, Business, or related field.- 2-4 years of digital marketing experience, with a focus on #performancemarketing in the IT Services or B2B tech sector.- Proficiency in Google Ads, LinkedIn Ads, #GoogleAnalytics, SEMrush, and marketing automation tools (e.g., HubSpot, Mailchimp).- Sound knowledge of IT services like application development, cloud services, and managed services.- Excellent communication Interested candidates are requested to share profile (ref:updazz.com)

Payroll Type : Permanent