Creative Director - Digital Ad Campaign - D2C Brand (5-12 Yrs) Bangalore (Online/Digital Marketing)

About Our Client: Founded in 2020, the company is a digital platform in the spirituality and wellness sector, offering tailored apps to help users with personal growth and well-being. It combines technology with traditional practices to deliver engaging content and experiences that drive long-term user retention. The brand aims to cater to individuals seeking high-quality and authentic devotional products, blending traditional craftsmanship with modern convenience.Job Description: Creative DirectorLocation: BangaloreExperience: 5-10 yearsQualification: Bachelor s degree in advertising, fine art, design, or a related field (Master s degree preferred).About the role: We re seeking a Creative Director to lead and innovate creative strategies across both performance and brand marketing. You ll experiment, refine, and scale creative approaches that drive user engagement and deliver business impact, ensuring a cohesive narrative across all platforms.Key Responsibilities:Creative Leadership:- Conceive and implement innovative concepts, guidelines, and strategies for brand campaigns, social media, and content initiatives.- Drive the creative direction across various touchpoints, ensuring consistency with company s brand identity and spiritual ethos.Team Management:- Lead, inspire, and manage a team of designers, copywriters, and content creators to deliver impactful work.- Facilitate brainstorming sessions to foster fresh and relevant ideas aligned with our audience and brand goals.- Mentor and guide team members, nurturing their professional growth and skill development.Project Oversight:- Oversee the end-to-end execution of creative projects, from ideation to completion, ensuring high-quality output.- Review, refine, and approve creative materials such as advertisements, videos, social media posts, and app assets.- Collaborate with marketing and product teams to align creative strategies with business objectives.Performance Analysis:- Monitor the effectiveness of creative campaigns and initiatives.- Provide actionable insights and propose improvements for future projects.Requirements:- Proven experience in a similar role within the brand or digital space.- Hands-on expertise in marketing, graphic design, brand storytelling, and the creative process.- Proficiency in design tools like Adobe Photoshop, Illustrator, InDesign, and video editing software.- Strong understanding of Indian spirituality, culture, and festivals is highly desirable.- Excellent leadership, organisational, and project management skills.- Outstanding interpersonal and communication abilities to collaborate across teams. (ref:updazz.com)

Payroll Type : Permanent