Key Account Manager - Sales - FMCG (3-17 Yrs) Bangalore/Anywhere In India/Multiple Locations (B2B/Corporate Sales)

Position DescriptionPosition Title KAM-EcommerceFunction SalesStakeholdersInternal:- Modern Trade Operations Head- ASMs/ASEs -Modern Trade- Brand Team- Customer marketing manager- CommercialExternal: -- Category Heads / Managers of Retail ChainsLocation BangaloreJob purpose- Responsible for managing online sales and presence of Wipro, build a strong brand image that attracts consumers .- To Explore, Identify , Enroll and Manage modern trade thereby building a strong profitable volume and value base with top end relationship matrix and account handling norms.Key Job Responsibilities :Key Responsibilities :Relationship with the Account and Joint business planning :- Engagement and business partnership with key ecommerce players on various platforms- A business review with the accounts and also develop business plans for the year, including revenue planning, calendar planning, focusing onvalue growth areas for the Wipro business- Developing & negotiating TOTs which drive profitability and presence for the range of brands to be executed- National chains across regions to be tapped and TOT s to be signed and executed- Renew contracts annually with growth in business and market share- Ensure presence of higher gross margin brands in the mix while finalizing the TOTsDrive Brand Activations :- Driving various brand activations, combos, visibility elements, cross promos with other range etc.- Developing visibility elements for the channel by understanding customer needs and space or Terms of trade- Work along with the retailers to find and build newer properties (e.g. Shubh Aarambh) each year - Ensure regional alignment with Operation Managers regarding the Terms of Trade and execution- In-store execution incl. purchase order mgmt., order fulfilment, collection, a/c reconciliations, promo executions- Develop a price pack strategy with special packs for chains- Assess potential for special packs and work on the development of the same with the team- Managing channel conflicts (E.g.. national chains selling to retailers and hence disrupting trade terms between modern and general trade)Education Qualification MBA (Specialization in Sales & Marketing) Premier B SchoolDesired competencies :- Leadership skills- Communication skills- Commercial Acumen- Object Orientation- Process ManagementExperience (yrs)- 4 - 7 years (handling key accounts/ national chains with some sales and trade marketing experience) (ref:updazz.com)

Payroll Type : Permanent