Influencer Marketing Role (2-6 Yrs) Delhi/Delhi NCR (Online/Digital Marketing)

Key Responsibilities Performance Driven - Community Building: Build and scale owned communities across Instagram (grow to 1M followers ) and WhatsApp that drive measurable user actions and transactions on enabled buyer apps, contributing directly to conversion, repeat usage, and GMV growth.
-Campaign Management: Design and execute influencer marketing campaigns and drive customer acquisition to buyer apps.
-Content Strategy: Develop content briefs, guidelines, and creative frameworks that align with brand voice while empowering creators to tell authentic stories.
-Budget Management: Own and optimize influencer marketing budgets, ensuring cost-effective partnerships and maximum ROAS.
-Performance Tracking: Monitor campaign performance metrics (category order growth numbers) and generate insights to refine strategy.
-Relationship Management: Build strong relationships with creators, ensuring timely delivery, quality content, and sustained engagement with the ecosystem. Candidate Profile - Bachelor s degree with 2-4 years of experience in digital or performance marketing at high-growth startups.
-Proven track record in influencer marketing, community building, or creator partnerships.
-Strong analytical skills with the ability to track, measure, and optimize campaign performance.
-Excellent communication and negotiation skills, comfortable working with diverse stakeholders.
-Hands-on, execution-oriented mindset with the ability to manage multiple campaigns simultaneously.
-Familiarity with social media platforms, influencer marketing tools, and content trends in the Indian market. (ref:updazz.com)

Payroll Type : Permanent